Our AI policy

How Your Book Gets Made

We think you should know exactly how we work before you hire us, not after. So here it is, in plain English.

Your book comes out of your mouth

We record around six hours of structured interviews with you, across three sessions. Everything in your book originates with you: your ideas, your arguments, your stories, your clients, your language, your way of explaining things.

We don't invent content. We don't put words in your mouth. If it's in your book, you said it.

You won't need a famous foreword

Your authority comes from what's on the page, your expertise, not from whose name is on the front. So we don't require a foreword, and we'd never send you chasing a big name to borrow credibility from. Even with a World Cup winner's name on one of Steve's own covers, the book only worked because of what was inside it. Your book stands on you.

We use AI to produce the first draft

We use an artificial intelligence system to turn those transcripts into a first draft. AI does not decide what your book says. It drafts prose from material you have already given us, on the record, and it works to a written profile of how you actually speak and write, built from your own published work and/or our onboarding form before we start.

Then human editors take over

Every page is written, rewritten, structured, line-edited, fact-checked and proofread by named human editors who hold editorial responsibility for the finished book. We tell you who they are before you sign. Nothing reaches print without human editorial control.

We check every statistic, name, date and claim in your book against what you actually said. This matters more than anything else we do, a book with a made-up fact in it damages the credibility it was supposed to build.

You see a chapter before we write the book

We write one chapter and send it to you. If it doesn't sound like you, tell us and we'll rewrite it. If it's still not right, we'll refund your deposit in full. We'd rather find that out at 3,000 words than at 30,000.

What we tell the retailers

Because AI produces the first draft, we declare your book's text as AI-generated to Amazon, as their content guidelines require. That declaration is private to Amazon, it does not appear on your book's product page.

What this means for your copyright

You own everything we can give you, and we assign it to you in writing, along with signed assignments from every person who works on your book.

But be aware of a genuine legal limitation: in the United States, text generated by an AI system without human authorship may not attract copyright protection. Your copyright will cover the material that originated with you and the substantial work our human editors do, which is most of the book, but it is not the same unbroken, whole-work copyright a fully hand-written book carries. Any US copyright registration has to disclose this. We'll handle that properly, or not at all.

One more thing: your book will not be eligible for the Authors Guild or Society of Authors "Human Authored" certification marks. If that matters to you, we're not the right publisher, and we'd rather say so now.

Where we sit

The Alliance of Independent Authors classifies publishing services as AI-Minimal, AI-Assisted or AI-Integrated. We are AI-Integrated, and we'd rather use their word than invent a softer one.

We keep the receipts, so you can prove it's yours

Here's the risk nobody in publishing is talking about yet. AI detectors now flag careful, professional writing as "AI" whether a human wrote it or not, and any reader, publisher or journalist can run your book through one at the tap of a button. Authors have already lost deals over an accusation they couldn't disprove.

So we do something no one else in this market does. For every book, we keep a complete, timestamped record of exactly how it was made: your original interview recordings and transcripts, the dated version history of every draft, a log of how AI was used at each step, and the source behind every fact. We hold it for seven years.

If your book is ever questioned, you don't defend it with your word against a detector. You have the receipts, and we produce them for you. Your recorded voice is the strongest possible proof that the ideas and the words are yours. We call it the Provenance Guarantee, and as far as we know, we're the only publisher in this space that offers it.

Why we do it this way

Because it means a working coach, consultant, advisor, agency owner or service provider can talk for six hours and hold a professionally published book ninety days later, for a third of what a ghostwriter charges. That's not a trick, it's what happens when you stop paying someone to invent prose and start capturing what the expert already knows.